Posts by Brand Meets Blog


What I’ve been loving this week in… Blogging I love blog posts that make SEO easy for everyone so this open letter which will teach everyone something (and most people, a lot!)  is a winner for me. SEO is also explained pretty clearly on the Talk About Creative blog – good for newbies or for more advanced bloggers. Dale Carnegie is a genius and, as any good blogger knows, relationships are they key to success online...

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Pretty soon everyone is going to figure out I know nothing about blogger outreach, that I’ve just been making it up…for years. Bloggers are going to realise I can’t help them, and brands are going to run a mile. Pretty soon, everyone is going to know the truth. Have you heard of Impostor Syndrome? It’s when you feel like a fraud and that you are not as smart and experienced (nor deserving) as people think, and...

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Social Media ROI and understanding blog metrics are hot, and dare I say it, confusing topics. Google Analytics can be totally befuddingly so today I’m going to tell you the tale of two blogs in an attempt to explain them. What I want you to see is as we explore “sessions vs pageviews” (formerly called “Unique Visitors vs Total Pageviews) is why there’s more to understanding a blogger’s influence...

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One of the hardest things for bloggers to find out the answer to is the question, What do brands want when they run a blogger program? Today I am thrilled to bring you an interview with Kristie Galea, Marketing Manager for Olympus Imaging Australia to share with you, her insights and approach when it comes to how Olympus work with bloggers. Kristie, Olympus was a sponsor of the 2014 Problogger Training Event and is back again as a...

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Vanessa’s blog launched with passion and she’s built a beautiful community with her own flavour of style, home, family and travel. Today I’m thrilled to welcome her to our blog…. Vanessa, what’s your blog about? My blog, Style and Shenanigans is about finding every day style in the chaos and joys of family life. Style that is fun, affordable, fabulous and family friendly. What’s your big dream/goal...

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Now, it’s no secret I love a media kit, they are a great tool for bloggers to show off their blog. I also happen to know that they are a big cause for confusion…and sometimes concern for lots of bloggers. I am going to put your mind at ease today so that whether you’ve had a media kit for a long time or are creating one for the first time you can be confident that you’re getting it right. First things first,...

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Amanda is an amazing person to introduce you to – she’s been blogging for ten years. WOW! I think that deserves an applause! I’ve enjoyed hearing her story and I hope you will too! Meet Amanda from the travel blog, Not A Ballerina…. What’s your blog about and why did you start blogging? Not A Ballerina is a travel blog, but not the ordinary kind that follows a traveller around. I’ve travelled a lot...

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Meet Michelle from Organised Life What’s your blog about and why did you start blogging? I blog at An Organised Life and my blog is all about home organisation, budgeting and meal planning. Blogging kind of came organically out of a newsletter I had been writing. I’d had a Facebook page and newsletter for a while where I wrote about budgeting stuff, organisation and food ideas. I don’t really know why but one day I decided to...

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